Influenza infects millions of people worldwide and causes 250,000 to 500,000 deaths a year (pre COVID). Sanofi Pasteur hoped to reduce this number significantly through awareness and influenza vaccinations. Sanofi joined forces with Gabba Media, Llc to provide explainer videos for Sanofi’s HPC website. 6 different videos were created initially and then several iterations thereafter including numerous localizations for increased global outreach.